Genview's content is produced by two people who are continuously experimenting and testing GEO strategies in the field. Rather than teaching as experts, they publish in a style of figuring things out together by actually trying them.
Over 20 years in the mail-order industry. Has managed operations across apparel, cosmetics, and cross-border e-commerce. At his previous employer, Saishunkan Pharmaceutical, he was part of the international business division, overseeing cross-border EC and the Thailand team. After joining FID, he was appointed CMO in under a year. Currently involved in CRM implementation support, and as the business owner of Genview, he leads the practical testing and verification of GEO strategies.
When it comes to GEO, he writes from the perspective of "a beginner who is learning through experimentation." The combination of 20 years of hands-on industry experience with GEO thinking forms the backbone of this site's content.
Areas of Expertise
Mail-order CRM and customer structure analysis
SEO (practical experience)
GEO / AEO (currently experimenting and testing)
Mail-order analytics using BigQuery
Content Style
Primarily covers experience-based articles such as "Here's what we tested" and "How it compared to SEO." Rather than positioning himself as an expert, he values first-person, "here's what actually happened" style communication.
At FID Inc., he handles sales and marketing for the CRM tool "MOTENASU" and Samurai Cart. His strength lies in quickly catching the latest developments in overseas GEO and AI search, then organizing and publishing them in Japanese.
GEO is still a field with limited primary sources in Japan. Accurately interpreting overseas reports and research, and delivering them in a form that is actionable for Japanese business contexts, is Kita's role.
Areas of Expertise
Research on overseas GEO and AI search trends
Sales and marketing for SaaS and CRM tools
Translation, organization, and publication of overseas information
Content Style
Primarily covers organized and explanatory articles such as "Here's what is being said overseas" and "A summary of the latest report." His publishing style leverages his speed in information gathering and his ability to translate and structure content.
20 years of hands-on experience and experimental data
Overseas information gathering and organization
Article Style
"Here's what we tested" / "Lessons from failure"
"Here's what's being said overseas" / "A summary of the report"
Perspective
Practical view: mail-order CRM × GEO
Latest trends × translation into Japanese
About This Site's Content
Genview's content is created based on experimentation, verification, and research by both authors. GEO is still an evolving field, and not everything published here represents a definitive answer. Some content reflects work that is still "in progress" or "ongoing."
We take the utmost care to ensure accuracy, but please also refer to primary sources directly for the latest developments.